项目管理成功实施的关键选择

项目管理的应用正在形成一个热潮。为保障项目管理的成功实施,应注意几个关键问题的选择:项目的本质决定了不可套用以产品为对象的模式;对内控型项目和联盟型项目应加以区分;根据项目自身特点选择基于生命周期或是基于职能的管理模式;认清矩阵式组织结构的本质。     

西南交通大学郫县新校区景观环境的设计

该设计在充分利用西南交通大学郫县新校区丰富的自然资源和人文资源的基础上,注重地方历史文脉,充分挖掘文化内涵,在设计中结合新校区的地形地貌,使设计的主题与历史和地域紧密联系,以象征一种新生命的孕育。同时,该设计以景观生态学的理论为指导,将大学园林的构想充分运用于整体规划设计中,营造了一种建筑与景观之间的互动与平衡,从而达到了可持续发展的目的。在整个环境规划设计的基础上,文章总结了校园环境景观的营造对大学教育的影响和重要性。     

Information Sharing in a Manufacturer–Supplier Relationship: Suppliers' Incentive and Production Efficiency

While there have been vast discussions on the materialistic benefits of continuous improvement from the Toyota and Honda experiences, the academic literature pays little attention to information sharing. In this study, we construct a dynamic adverse selection model in which the supplier privately observes her production efficiency, and in the contractual duration the manufacturer obtains an informative but imprecise signal regarding this private efficiency. We show that despite the disclosure of proprietary information, information sharing may benefit the supplier; the supplier's voluntary participation is more likely to occur when the shared information is rather imprecise. On the other hand, our analysis also reveals that this information sharing unambiguously gives rise to an upward push of the production quantity, and may sometimes lead to an upward distortion that ultimately hurts the supply chain. We also document the non‐trivial impact of the timing of information sharing on the supplier's incentive to participate.     

Strategic Design Responsiveness: An Empirical Analysis of US Retail Store Networks

This study uses a service operations management (SOM) strategy lens to investigate chain store retailers' strategic design responsiveness (SDR)—a term that captures the degree to which retailers dynamically coordinate investments in human and structural capital with the complexity of their service and product offerings. Labor force and physical capital are respectively used as proxies for investments in human capital and structural capital, whereas gross margins are proxies for product/service offering complexity. Consequently, SDR broadly reflects three salient complementary choices of SOM design strategy. We test the effects of “brick and mortar” chain store retailers' SDR on current and future firm performance using publically available panel data collected from Compustat and the University of Michigan American Customer Satisfaction Index databases for the period 1996–2011. We find that retailers that fail to keep pace with investments in both structural and human capital exhibit short‐term financial benefits, but have worse ongoing operational performance. These findings corroborate the importance of managers strategically maintaining the complementarity of design‐related choices for improving and maintaining business performance.     

Short‐Run Subsidies and Long‐Run Adoption of New Health Products: Evidence From a Field Experiment

Short‐run subsidies for health products are common in poor countries. How do they affect long‐run adoption? A common fear among development practitioners is that one‐off subsidies may negatively affect long‐run adoption through reference‐dependence: People might anchor around the subsidized price and be unwilling to pay more for the product later. But for experience goods, one‐off subsidies could also boost long‐run adoption through learning. This paper uses data from a two‐stage randomized pricing experiment in Kenya to estimate the relative importance of these effects for a new, improved antimalarial bed net. Reduced form estimates show that a one‐time subsidy has a positive impact on willingness to pay a year later inherit. To separately identify the learning and anchoring effects, we estimate a parsimonious experience‐good model. Estimation results show a large, positive learning effect but no anchoring. We black then discuss the types of products and the contexts inherit for which these results may apply.     

Buttressing Supply Chains against Floods in Asia for Humanitarian Relief and Economic Recovery

Floods are the most frequent category of disasters worldwide. Among all geographic regions, Asia has suffered the most. While there are several ongoing humanitarian efforts and initiatives, we believe there is a new opportunity to coordinate “last mile” humanitarian efforts in the event of a flood using micro‐retailers. Because micro‐retailers are the “last mile” nodes in traditional retail supply chains in many Asian countries, we propose the use of social enterprise to buttress these supply chains for distribution of essential goods by coordinating with micro‐retailers before and after floods. We also present a stylized model to quantify the benefits of doing so.     

Designing Efficient Infrastructural Investment and Asset Transfer Mechanisms in Humanitarian Supply Chains

We analyze the efficacy of different asset transfer mechanisms and provide policy recommendations for the design of humanitarian supply chains. As a part of their preparedness effort, humanitarian organizations often make decisions on resource investments ex ante because doing so allows for rapid response if an adverse event occurs. However, programs typically operate under funding constraints and donor earmarks with autonomous decision‐making authority resting with the local entities, which makes the design of efficient humanitarian supply chains a challenging problem. We formulate this problem in an agency setting with two independent aid programs, where different asset transfer mechanisms are considered and where investments in resources are of two types: primary resources that are needed for providing the aid and infrastructural investments that improve the operation of the aid program in using the primary resources. The primary resources are acquired from earmarked donations. We show that allowing aid programs the flexibility of transferring primary resources improves the efficiency of the system by yielding greater social welfare than when this flexibility does not exist. More importantly, we show that a central entity that can acquire primary resources from one program and sell them to the other program can further improve system efficiency by providing a mechanism that facilitates the transfer of primary resources and eliminates losses from gaming. This outcome is achieved without depriving the individual aid programs of their decision‐making autonomy while maintaining the constraints under which they operate. We find that outcomes with centralized resource transfer but decentralized infrastructural investments by the aid programs are the same as with a completely centralized system (where both resource transfer and infrastructural investments are centralized).     

Balancing Revenues and Repair Costs under Partial Information about Product Reliability

We consider the problem faced by a company selling a product with warranty and under partial information about the product reliability. The product can fail from multiple failure types, each of which is associated with an inherently different repair cost. If the product fails within the warranty duration, then the company is required to pay the repair cost. The company does not know the probabilities associated with different failure types, but it learns the failure probabilities as sales occur and failure information is accumulated. If the failure probabilities turn out to be too high and it becomes costly to fulfill the warranty coverage, then the company may decide to stop selling the product, possibly replacing it with a more reliable alternative. The objective is to decide if and when to stop. By formulating the problem as a dynamic program with Bayesian learning, we establish structural properties of the optimal policy. Since computing the optimal policy is intractable due to the high dimensional state space, we propose two approximation methods. The first method is based on decomposing the problem by failure types and it provides upper bounds on the value functions. The second method provides lower bounds on the value functions and it is based on a deterministic approximation. Computational experiments indicate that the policy from the first method provides noticeable benefits, especially when it is difficult to form good estimates of the failure probabilities quickly.     

The German Administrative Record Census – An object identification problem

Summary: The next German census will be an Administrative Record Census. Data from several administrative registers about persons will be merged. Object identification has to be applied, since no unique identification number exists in the registers. We present a two–step procedure. We briefly discuss questions like correctness and completeness of the Administrative Record Census. Then we focus on the object identification problem, that can be perceived as a special classification problem. Pairs of records are to be classified as matched or not matched. To achieve computational efficiency a preselection technique of pairs is applied. Our approach is illustrated with a database containing a large set of consumer addresses.*This work was partially supported by the Berlin–Brandenburg Graduate School in Distributed Information Systems (DFG grant no. GRK 316). The authors thank Michael Fürnrohr for previewing the paper. We would like to thank also for the helpful comments of an anonymous reviewer.